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Maximizing User Experience through Optimal Research Method Selection
Card Sorting
It’s a technique that enables users to assemble and categorize a site’s information into a logical structure that will commonly lead to navigation and the site’s information architecture. This helps make sure that the site structure matches the way users think.
Contextual Interviews
A user-centered design research method allows the examination of users in their local environment, giving us a better awareness of the way users work.
First Click Testing
It’s a method focused on navigation and can be executed on a functioning app, website, or design to find out how easy it is to accomplish a given task.
Focus Groups
This method of UX research involves a moderated discussion with a selected group of users, whose participation offers insights into users’ ideas, desires, and attitudes.
Heuristic Evaluation/Expert Review
This method works through a group of usability experts who evaluates a website against a list of set guidelines.
